Your employees add so much more than value than you realise. They bring their own skill set & knowledge to your business, and they impact the pace and growth of your business.

Let’s consider the following ways that your employees add value to your business:

• Without your employees, you would not have a product or service to sell to your customers.
• Your employees are the shop front to your business and very often are the first point of contact with your customers. If your employees enjoy the work they are doing and feel valued as employees they will provide your customers with great service which will more than likely will result in repeat business. However, if your employees are over worked, their tools are inefficient and they do not feel valued, this will reflect in the way they interact with your customers, and you may lose customers in the process. Without your employees, you would not have a product or service to sell to your customers. Your employees are the shop front to your business and very often are the first point of contact with your customers. If your employees enjoy the work they are doing and feel valued as employees they will provide your customers with great service which will more than likely will result in repeat business. However, if your employees are over worked, their tools are inefficient and they do not feel valued, this will reflect in the way they interact with your customers, and you may lose customers in the process.
• The efforts your employees put into your business help to earn profits, receive excellent customer reviews & creates brand loyalty from customers.
• Your employees have institutional knowledge of your business which they gain from years of service to you. If an employee with 10 years of service chooses to leave your business this knowledge leaves with them. You cannot put a monetary value on this knowledge. When you recruit the replacement for the employee who left, it will take them in the region of 6 months to become productive in the role and to begin understanding the culture of your business.
• Having said this, you cannot keep every employee forever. There are times when employees simply outgrow the business and it’s time for them to move on. The best you can do is to ensure you treat your staff fairly and apply the rules & standards consistently across the business.
• Another point to consider, is to get the recruitment of staff right. It takes time and money to find suitable talent for your business. So, make the process count. Do not recruit simply to fill a vacancy out of urgency. Recruiting the wrong person very often leads to a loss of productivity as the new recruit may not possess the right skills. Or the new recruit’s attitude does not fit into the existing team and staff morale suffers which may be followed by the loss of good staff. You may be thinking how do I assess what their attitude is during an interview? Create a format of questions to ask applicants that demonstrate their ability to handle challenges and stressful situations that may arise in your workplace. Have a second person present to observe the applicant’s responses and behaviour before making your decision about the applicant’s suitability for the position.
• It is said that staff are your greatest asset, and this should be true because they run your business no matter the level. From the tea lady to the receptionist to the machine operator, salespeople, or service manager. You need your people because you cannot do it all yourself. Each of them is unique and brings their own skills to the broader business team. Their value goes beyond the salary and benefits you provide.